I spent the summer of 2018 as an Americorps volunteer at Agraria, a farm that had recently been bought by Community Solutions through a massive effort of fundraising through the Yellow Springs community. They bought a commercial corn and soy farm that had been sprayed with pesticides and chemicals, which are now still depleting nutrients from the soil. Through regenerative processes such as permaculture, they are not only providing education to the community but also combating climate change.
I created a series of small icons which could be used on both their website and their print materials such as a map outline of their plans. The illustrative aesthetic was chosen as a visual cue of the organization being in an ideation phase with Agraria. It also helped staff, key stakeholders and visitors to visualize what is to come of this farmland.
If there is something that Community Solutions is not shy of, it is big ideas. I wanted to encapsulate how important their work is as they have many initiatives that improve their community and environment at large. Before beginning my time as an Americorps VISTA with them, I was dedicated to going to their events and conferences while also volunteering my time with physical labor on the farm. It was through these experiences that I learned a lot about our environment and the politics associated with protecting it. I wanted to share this information with anyone who finds themselves so lucky to step foot upon Agraria, and so together with their directors, I designed three large posters to hang in their barn, the meeting place for most of their events.
Finally, to further educate visitors about the many species on Agraria, I formulated a few pamphlet templates with a systematic design. Upon my arrival as a VISTA, Community Solutions had just worked with a designer to brand Agraria, but their flyers and informational documents all looked different. Working within brand guidelines, I designed a template that information and be added and adjusted to over time. If you are interested in illustrative print design, I would love to hear from you. I think especially for organizations that are embarking upon new territory, an illustrative element can express the ideation process in a way that makes sense to outsiders.
Contact me if you have a project in mind and don’t forget to donate to Community Solutions so they can continue to put down their roots!
I had just gotten back from cycling with my little family from Pittsburgh to D.C. in an effort towards fighting for environmental justice. Exhilarated by the endorphins of over 200 miles, I set out to find work with a mission: to help care for our planet. I started working with Glen Helen in June of 2017.
Yellow Springs, Ohio is a small town like no other I have been to. As an environmentalist, it is no wonder I landed here for some time – Yellow Springs is a nature-centric town located in the middle of rural Ohio. Throughout history, it has served as a place of rest and healing for people as notable as President Lincoln. Myths and anecdotes throughout history tell of a Yellow Spring whose water heals; whoever drinks of this spring will return to it at least once more. When Glen Helen’s project manager, Ann, asked me to create a “hipster-looking t-shirt,” my goal was to highlight this spring to the new age hipsters who are looking for some natural healing and nourishment.
I illustrated much of Glen Helen’s natural environment and inhabitants while I was there and eventually people started to notice. I was asked to draw Glen Helen’s raptors, which would go on to be used for marketing materials to draw more people to the Raptor Center.
I have two distinct styles that my clients can choose from – one being simple linework and the other, more intricate color and detail. I typically will make an example of each one side by side then throw it to a vote for the organization to choose which they like best. It is my goal to get as many details in the beginning, so we don’t have to waste time backtracking and recreating. I know that working with designers in the non-profit sector is not only unaffordable in most cases but also can be exhausting when your designer doesn’t understand the aesthetic you are looking for. This is why I offer a discount to non-profits and have a process of discovery before we start.
If you are interested in working with me, please place an inquiry. If you’re as passionate as both Glen Helen and I are about preserving the planet, please donate so that they can continue to do their work!